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Wikipedia Article Approval Rates: What 1,000+ AfC Submissions Reveal

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Wikipedia is more than just an online encyclopedia: it's the backbone of search visibility, a primary training source for LLMs, and a validation of a topic's notability. There is enormous demand for new articles, especially from brands and startups looking to influence how they appear in search. To address this interest, a diverse ecosystem of vendors—ranging from prominent PR firms to fly-by-night operatives—has emerged to handle the research, drafting, and submission of new entries.

Despite these vendors' promises, getting a new Wikipedia article approved remains extraordinarily difficult.

Lumino's exclusive audit of 1,009 Articles for Creation (AfC) submissions on the English-language Wikipedia offers a rare, data-driven look at what actually happens at the platform’s front door. The findings challenge common assumptions about how Wikipedia works and reveal deeper structural dynamics shaping the encyclopedia's growth and guidelines.

Key Findings from 1,009 Wikipedia Submissions:

  • 68 percent overall rejection rate: More than two-thirds of the submissions are declined, highlighting just how difficult it is to get a new Wikipedia article.

  • Most submissions lack notability: The most frequent reason (57 percent) drafts are rejected is that they do not meet Wikipedia's notability guidelines, meaning the submission's content and sourcing do not convey that the topic is important enough to warrant a standalone encyclopedia entry.

  • Approval rates vary by article type: AfC submissions in the Arts & Culture category have the highest approval rate at 48 percent. Submissions in the Business category have the lowest approval rate at 16 percent. Startups and other tech companies fare especially poorly, with only a six percent approval rate. Business executives likewise have a low approval rate: only 12 percent.

  • AI use is a big problem: In March 2026, Wikipedia’s editor community took the bold step of banning the usage of AI to generate new articles or rewrite existing ones. Our dataset underscored the challenge this technology poses to the encyclopedia: 16 percent of AfC drafts were flagged for AI/LLM concerns.

  • Month-long average review time: Approved submissions have an average review duration of 30.5 days while declined submissions have a slightly longer average review duration of 31.7 days.

  • Limited number of reviewing editors: Nearly 40 percent of the submission reviews in our dataset were handled by 11 especially prolific editors.

The full report answers the following questions: 

  • What are the approval rates of drafts submitted to AfC? 

  • What draft topic areas are most likely to be approved or rejected? Why do submissions about entrepreneurs, startups, and tech-based businesses face such scrutiny? 

  • How do editors determine if a subject is notable? Is that analysis subjective? 

  • Do resubmitted drafts have a higher or lower approval rate? 

  • How do editors apply LLM/AI content guidelines? How widespread is LLM/AI usage across AfC drafts? 

  • How does Wikipedia's deletionist vs inclusionist debate impact content guidelines? 

  • Why did Manon Bannerman from Katseye keep getting declined?

The report is organized as follows: