What contractors need to know as they approach the size threshold for “small business” for their NAICS code.

Entering the world of government contracting can be daunting with its alphabet soup of acronyms, strict policies, and technical terminology. Familiarizing yourself with common abbreviations and technical terms can enhance your understanding.

Learn how to revolutionize your messaging for engineers and drive meaningful conversations. Discover the key elements to consider, from language and tone to focusing on technical challenges, in our blog post. Put engineers at the forefront with Lumino Consulting.

Learn the art of captivating engineers with compelling technical content. Discover strategies for storytelling, visual aids, and more to engage your audience. Unlock the power of effective B2B marketing with Lumino.

With Wikipedia appearing so prominently in Google search results, brands have a clear incentive to harness that reach by optimizing their profile there. Wikipedia is an encyclopedia, though, not a promotional website, and editors maintain strict guidelines as to what kind of content can stay on the site.

Wikipedia has an outsized presence in Google search results, as information from the digital encyclopedia is perfectly structured to answer user search queries. This post explores exactly how and why Google utilizes Wikipedia in order to improve search results.

Wikipedia’s editors are just like you and me, and understanding their motivations and the rules they follow is a crucial component to successful engagement on the site.

With its vast professional network and targeted approach, LinkedIn can significantly enhance your government contracting efforts. In this post, we’ll explore why LinkedIn is an ideal platform for reaching government employees and delve into actionable strategies for both personal profiles and company pages.

Companies use SEO because they want to improve their online search presence, but for larger brands and national brands, many components of first-page search results are not impacted by SEO.

In the weeks ahead, you may see an auto-OOO response in your inbox when you email some of us. That's because we're implementing staggered summer vacations for our whole team.

In government contracting, both Requests for Proposals (RFPs) and Requests for Quotes (RFQs) are solicitation documents used by government agencies to obtain goods and services from suppliers or contractors.

However, they are used in different circumstances and have distinct characteristics.

Corporations are increasingly focusing their marketing efforts on LinkedIn to reach business decision makers, but it’s hard to fully cut the Facebook cord. LinkedIn needs to optimize its functionality in order to become the supreme channel in corporate social media playbooks.